by Leah H. Salterio

On its second year, the Ike and Nena Belo Foundation of the Belo Medical Group helps children with cancer by funding the full renovation of the treatment room of the Children’s Cancer Ward and Hematology Center at the Philippine Children’s Medical Center (Lungsod ng Kabataan).

The Ike and Nena Foundation was put up by Dr. Vicki Belo, in honor of her parents, lawyer Enrique Belo and wife Florencia, who instilled in her the value of charitable giving.

The treatment room had its blessing and inauguration last September 8, which is also the birth anniversary of Atty. Ike Belo. The activity was also part of the celebration of the 20th anniversary of Belo Medical Group this year.

Present were Dr. Belo, her mom Nena Belo, daughter Cristalle Belo Henares, Belo doctors, managers, celebrity endorsers (Regine Velasquez, Sam Concepcion, Mark Bautista, Valerie Concepcion, Grace Lee) and Dr. Vince Gomez from the PCMC.

Magician Alakim delighted the children with his tricks. Jollibee also added fun by bringing its popular mascot and distributing snacks to the kids.

The Ike and Nena Belo Foundation is a non-profit corporate charity meant to shape lives, with education, surgical assistance and environmental protection as its advocacies.

The private foundation was created for the education of needy children, rehabilitation of burned victims, surgery of children with cleft palate and environmental awareness. The core advocacy is geared towards the physical, mental and social welfare of the beneficiaries.

“The foundation carries the legacy of my parents and it is Belo’s way of giving back after 20 years of being in the business,”

Dr. Belo said. “We want to be part of shaping people’s lives by fulfilling their goals and giving them a sense of value and satisfaction.”

Dr. Belo makes it a point to be on top of all the activities and charitable missions of foundation, which include annual scholarship grants to poor but deserving students, community outreach programs, public service, medical missions, surgical/medical assistance and environmental campaigns.

Among the activities that the Ike and Nena Foundation has completed are the outreach to the less fortunate at Baseco Compound in Tondo, donating school supplies to students in Mindoro, the Belo Goes Green environmental campaign, treatment of burned victims and ongoing scholarship grants to eight students.

The first Korean Belo Beauty 101 was held at the Korean Women’s Association Yearly Symposium last March 28 at the Manila Peninsula.  Korean women who came for the annual gathering were privileged to be graced by the presence of DJ, TV host and Belo endorser, fellow Korean, Grace Lee.

Grace talked about the subject of beauty, as well as the treatments offered by the Belo Medical Group.  Dr. March Cortez was also there to answer questions from the audience.  As a treat from Belo, Korean women left the event with loads of goodies, as well as discount coupons.

Popular cosmetic surgeon and “Doctor to the Stars” Vicki Belo and her daughter Cristalle Belo Henares led the ceremonial ribbon cutting rites during the recent opening of Giordano Ladies and Giordano Concepts at Rockwell’s Power Plant Mall.

For more than 20 years now, Giordano has been known for its global appeal, quality and service. Giordano Concepts and Ladies carry these same basic principles, catapulted to higher levels in terms of design and sophistication.

Celebrities present in the star-studded opening were actress Angel Aquino, TV host Drew Arellano, model Bruno Floster, fashion designers Mich Dulce and Ivar Aseron, equestrienne Toni Leviste, fashion show directors Robbie Carmona and Joey Samson. The event was hosted by deejay-TV personality Grace Lee.

Teleserye Queen Claudine Barretto was officially launched as the endorser of Belo Essentials Whitening Creams last November 7, 2008 at Steaktown.

Cristalle Henares served as the emcee that night and Dra. Vicki Belo dropped by to answer some of the questions asked by the media.

Meanwhile, here are the photos taken during the event courtesy of Mr. Elvin Vivas.

More event pictures after the jump.

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Brides-to-be got a chance to mix and mingle at the Grand Bridal Shower Party 2008.  Belo, of course, took part in the fun and games!

The Belo Medical Group makes it’s presence felt!

The rain didn’t stop the excited brides from attending the fabulous event at One Esplanade last November 9, 2008.  Women came from all over the Metro to party the night away.  The place was packed with great booths from the different sponsors.  It was overflowing with food and drinks as well.

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